Primitus is participating the WWF’s Earth Hour 2010, we think you should join it too!

Supporting it by turning off the light in your office or home for one hour, you will not only show action against climate change, but also take one further step of practicing low carbon lifestyle in your daily life. Every step can make a difference to the Earth.

Share this to your friends and Join the Movement Now!

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Our team was so obsessed with the philanthropic model created by Marc Benioff at Salesforce.com. So we have decided that this blog should have a bigger mission than helping others to grow their businesses. As entrepreneurs, we want to help someone similar to us, who are willing to take risk and believe they can change the world. That is why we think Kiva is our perfect match.

Kiva is the world’s first person-to-person micro-lending website, empowering individuals to lend directly to unique entrepreneurs around the globe. According to Kiva, the people you see on the site are real individuals in need of funding – not marketing material. For example, Mrs. Tagoeva lives in the Varzob district. She is divorced and has 9 children. So she is requesting a loan in order to purchase livestock to support her children and she still needs $350 more to get the loan she requested. If you want to help, Kiva allows you to lend as little as $25 to help entrepreneurs like Mrs. Tagoeva and as they repay the loan, you get your money back.

If you want to learn more, 37signals has written an excellent post about this wonderful service.

We have just created a Lending Team at Kiva for people who understand the sufferings that every entrepreneurs have to go through and believe entrepreneurs need to have a mission that is bigger than making a profit.

If you join our lending team, we can work together to alleviate poverty. Web technologies have empowered people moving ideas at unprecedented scale. So we believe the power of philanthropy is scalable, too. Please join us to help some of the world’s best and toughest entrepreneurs. Yes, we can change the world now, $25 at a time.

Photo source: jup3nep @Flickr

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